Personaut tips #2 What to watch while on the go

2018. május 03. - NorbertBoros

We learned you loved the personal touch in last month’s tips, so here’s a new batch of Personaut favourites. This time, we gathered films and series, ideal to watch while travelling. Whether you’re going on a 40-minute trip, a 2-hour drive or an all-nighter, you’ll surely find something of your…


“A rose by any other name would smell as sweet”

Internal influencers do exist

Nowadays there’s hardly any campaign without using influencers. Their effect is unquestionable and their popularity is unassailable. The only area we don’t really talk about them is internal communications. But are we sure about this? Isn’t it possible, that we have been using influencers for years…


Social media - dangerous enemy or opportunity for internal comms?

Internal communications have undoubtedly gone through a significant change in the past years. Parallel with technological development, new features of workplace culture have also emerged. Decentralized models of working and virtual teams clearly demand strong online communications internally as well…


How to answer changing media consumption trends and the changing needs of clients in 2018?

As the world is changing, the role and manner of communication must respond to the new environment. If it is possible, 2018 is going to be even more thrilling from the media consumption point of view. But how can we answer these new challenges? And what do we need to prepare for? We summarized some…


I’ve got a blank space baby: communicate like Taylor Swift

Starting as a Nashville-based teenage country singer over 10 years ago, Taylor Swift grew up to be one of the most famous and highest-paid pop stars of recent times. Taylor’s net worth in 2017 was estimated to be around 280 million dollars, and at only 28, she manages an empire with hundreds of…


What do the Facebook News Feed changes mean for brands?

On January 11th, Mark Zuckerberg announced that Facebook would be changing its news feed algorithm to prioritize content from “friends, family, and groups.” Are these changes bad for brands? Perhaps as the changes roll out over the next few months, businesses will most likely see a significant…